Blog

    Featured
    April 8, 2021

    Five Ways to Boost New Patient Acquisition With Digital Marketing

    Today's patients are better-informed healthcare consumers, which means they won't settle for subpar services and experiences from healthcare providers. With more options than ever before when...

    April 1, 2021

    Patient Outreach During COVID-19 Boosts Patient Confidence & Page Views

    Background of GBMC GBMC HealthCare is a non-profit health system with three integrated work systems (Greater Baltimore Medical Center, GBMC Health Partners, and Gilchrist). The 342-bed suburban...

    March 25, 2021

    Three Tips To Improve Your Patient Experience In The ED & Avoid Readmissions

    An emergency department is directly linked to a health system’s patient experience. Often, the ED represents the patient’s initial experience with a health system and creates a unique opportunity...

    March 18, 2021

    Vaccine Operations: Healthcare’s Biggest Patient Engagement Challenge and Opportunity

    History in the Making Health systems, pharmacies, government agencies, and others are being overwhelmed with consumers contacting them to find out how and when they can receive the vaccine. With...

    March 11, 2021

    How COVID-19 Will Impact Your Health System’s Approach to Patient Engagement

    While the long-term impact of COVID-19 is still unfolding, health systems are looking to understand how the pandemic should reshape patient engagement approaches going forward. Healthcare leaders...

    March 2, 2021

    3 Patient Engagement Strategies to Improve Patient Education on Nutrition

    Utilizing patient engagement strategies to empower patients to participate in nutritional care can improve their nutritional knowledge, dietary intakes, and other associated health outcomes....

    February 24, 2021

    3 Broadcast Messages Health Systems Must Be Ready to Send to Keep Patients Safe

    Unpredictable and unsafe situations happen. That's why health systems must have a message broadcast solution ready to send patients messages at a moment's notice. Just last week, a winter storm...

    February 18, 2021

    Four Strategies to Beat Retail Clinics in the Battle for Patient Experience

    One-click ordering. Same-day delivery. Curbside pickup. Real-time price comparisons. Today's consumers are conditioned for instant gratification. Given these expectations, it's no surprise that...

    February 11, 2021

    3 Ways to Drive Patient Engagement By Meeting the Needs of Patients

    Over the past year, the pandemic has discouraged access to care. In fact, in a September 2020 Morbidity and Mortality Weekly Report, the CDC stated that 12 percent of adults had neglected...

    February 4, 2021

    Patient Education on Heart-Healthy Behaviors Essential Among Pandemic

    February is American Heart Month, which means it's an excellent time to educate patients about heart-healthy behaviors to manage and prevent heart disease—the leading cause of death for people of...